Meet our team

Our dedication extends to embracing projects of all sizes, a promise that others may shy away from. As a local NSW supplier, East Coast Steel stands as a beacon of adaptability and personalised service, demonstrating that, with us, flexibility isn’t just a value – it’s a way of doing business.

Michael Avis

Managing Director

Paul Bagshaw

General Manager

Linda Minton

Stock Control / Administrator

Kaylene Sayer

Accounts Administrator​

Luke Mason

Account Manager​

Adam Chinchio​

Warehouse Manager​

East Coast Steel is a second-generation, family-owned business. Our unwavering commitment to the well-being of our people is reflected in our impressive 15-year average staff tenure, fostering a depth of expertise within our team that sets us apart.

Who we are

Beyond being a supplier, we are a family, deeply rooted in the values of quality, integrity, and personalised service. Our well-established presence is underscored by enduring relationships, both within our team and with our customers, highlighting our dedication to delivering excellence in every product and solution.

At East Coast Steel, it’s not just business; it’s a legacy of commitment and lasting partnerships.

Team members

The East Coast Steel way

At East Coast Steel, we embody a tradition of excellence spanning generations, crafting steel solutions that stand the test of time. With unwavering commitment to quality and precision engineering, we’re the preferred partner for projects demanding the highest levels of service and quality.

Flexibility and tailored solutions

At East Coast Steel, flexibility isn’t just a concept; it’s ingrained in our processing ethos. We’ve built our processes to align with the unique needs of our customers. What sets us apart is our commitment to doing things the big players won’t, like going the extra mile and storing materials on-site or ensuring next-day delivery, providing unparalleled convenience and efficiency.

Our Story: A Legacy of Customer Focus  

Starting out as steel traders, the Avis and Collins story is one of customer-focus to grow a successful business in a tough, commodity-based industry.

What has set us apart over the years is going beyond mere product supply; we are in the business of solutions. Driven by customer requests, we transitioned from traders to value add solutions, introducing shear and slitting lines to our offer. Today we are committed as ever to being  the genuine alternative in the market.

We’re extremely flexible as a coil and sheet processor, for 20 years we have been focused on being the alternative offer in the industry with strong service that sets us apart.